Architected Adobe Commerce on Edge Delivery Services from the ground up, defining the technical foundation for the platform's next-generation storefront. Drove cross-organizational alignment across multiple internal teams to ship a production-grade, composable commerce layer serving one of the world's largest e-commerce ecosystems.

Seeded the platform's AI developer tooling direction: shipped llms.txt for LLM-optimized Commerce documentation, built Wayfinder (an AGENTS.md-based routing system for AI agents across the distributed doc ecosystem), and designed LLM-powered conversational skills for developer troubleshooting.

Owned the developer-facing surface end-to-end: designed the component and integration APIs, established authoring and deployment patterns, and maintained the public documentation and reference implementations adopted by external partners and system integrators.

Shipped Site Creator, a self-serve platform onboarding tool adopted by thousands of merchants and partners, cutting what previously required hours or days of manual setup down to under 10 minutes. Organized and led a VP-commissioned cross-org workshop in Ottawa exploring LLM-based site migration, work that directly seeded the AI skills now in production.

Trusted technical advisor to senior directors and VPs across product and engineering; ran recurring hands-on labs at Adobe Summit, Adobe Developers Live, and Adobe Partner Days.

Was a core contributor and maintainer to PWA Studio, a 1,000+ star open-source project. Led the REST-to-GraphQL migration, which expanded real-world usage of Adobe's GraphQL platform, surfacing bugs, driving adoption, and accelerating the maturity of a core piece of infrastructure across the ecosystem.

Drove adoption of TypeScript and ApolloClient as forward-looking technology choices across the team; built CI tooling including a PR analysis bot and debug reporter to reduce friction for contributors and maintainers.

Decomposed a monolithic Ratings & Reviews codebase into a modular, independently deployable component system, enabling faster iteration and allowing UI improvements to ship to customers across thousands of retail sites without full-platform releases.

Led delivery of multiple front-end products including Fast-Stars, Inline Ratings, and Multi-Product Submission, each deployed across tens of thousands of retail sites, coordinating across product, dev management, and engineering to hit cross-org deadlines.

Designed a comprehensive analytics SDK with full forward and backward compatibility, replacing patchwork legacy instrumentation with a single, consistent data collection layer instrumented across tens of thousands of retail sites. At its peak, Bazaarvoice's APIs ranked among the highest-traffic on the web, alongside Facebook and Google.

Engineered a modular build and deployment system for multiple client-side applications, decomposing a monolithic codebase and establishing the technical foundation for Bazaarvoice's next-generation frontend, reducing long-term maintenance overhead and enabling independent deployments across product lines.

Eliminated manual pharmacy processing overhead by designing and implementing a prescription fax integration system with OCR capabilities, automating a previously manual end-to-end workflow now used in pharmacies across the state.